This is for people who want to get started on their marketing but don't know what to do and in what order.
This spreadsheet has everything you need - including instructions, examples, and videos explaining everything (because who wants to do this alone?).
I'll walk you though:
✅ Creating business and marketing objectives that align
✅ Defining your target audience - the foundation of all marketing.
✅ Mapping out your customer journey, so you're prepared for how every customer will move through your business.
✅ Finding your unique selling points that make you stand out amongst the crowd.
✅ A brief competitor analysis (for those of you wanting to get a loan or grant).
✅ Breaking down your products and looking at them from a cohesive design and user experience lens.
✅ Creating a product flow so you know which products deserve the spotlight in your marketing.
✅ Laying out a marketing calendar so you can start to action everything with deadlines.
✅ Learn how to tie it all together in a campaign to focus your messaging.